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Brand Breakout : How Emerging Market Brands Will Go Global Condition:Well Read Freakonomics combines data

SKU 29038288842
4.1
Description

Freakonomics combines data

They make people think

hopes and fears of men and women caught up by their past and confounded by lost loves

let gender differences work for—not against—them

bestselling authors Bill and Pam Farrel help you find the humor in yourself as you gain biblical wisdom

Brand Breakout : How Emerging Market Brands Will Go Global Condition:Well Read Freakonomics combines dataWritten by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands.

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