Connecticut General B.E.U. Group Insurance 1950s Print Advertisement Ad 1959 Pens & Office evoking a sense of festivity

evoking a sense of festivity

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Connecticut General B.E.U. Group Insurance 1950s Print Advertisement Ad 1959 Pens & Office evoking a sense of festivityThis 1950s print advertisement from Connecticut General promotes their B. E. U. (Better Employee Understanding) Group Insurance program. The ad features a colorful, abstract illustration of three figures symbolizing employees, emphasizing the importance of understanding and valuing employee benefits. The vibrant colors and geometric shapes are characteristic of the design style of the 1950s, making this a visually striking piece. Original 1959