LOMA Violet Shampoo 12 oz wella-color - Up to 3 day

- Up to 3 day style retention and frizz control

• Provides UV protection to shield hair color from fading while maintaining hair's condition

5) Helps improve elasticity

6) Seals in moisture

Apply Blondeshell Conditioner to damp hair

LOMA Violet Shampoo 12 oz wella-color - Up to 3 dayLOMA Violet Shampoo brightens blonde and grey hair while neutralizing yellow to brassy tones. Toning shampoo for blonde or gray hair. Features & Benefits: An innovative blue violet pigmented shampoo to enhance blonde and grey hair while neutralizing Yellow to brassy tones Brightens blonde & grey hair Sulfate, gluten, soy and paraben free Aromatherapy of vanilla bean & blood orange How to use: Wet hair, apply desired amount, lather, rinse and follow